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Eddie Lee
Co-Founder at Limestone Network


Mr. Eddie Lee is Group CEO and co-founder of SeedIn Holding (previously known as New Union). He is responsible for overseeing the business performance of its offices across Singapore, Taiwan, Cambodia and Philippines. SeedIn has grown to be Singapore’s leading marketplace lending platform. SeedIn is licensed by the Monetary Authority of Singapore (MAS) and holds a full Capital Market Service License (CMSL). Across Asia Pacific, SeedIn has funded over SGD 2.6 billion to businesses.

He is also the co-founder of Limestone Network, a Smart City block- chain technology solution with its pilot project deployed in Phnom Penh, Cambodia. The blockchain network aims to connects urban cities though digitalization, enhancing security and improving security for the city.

Eddie started his technology solutions company in 1998 and had successfully sold it off for a seven figure sum in 2014 so that he may focus on his interests in the Fintech industry. During this short span of sixteen years, he was nominated as the most inspiring entrepreneur by the Spirit of Enterprise Singapore and awarded the 2012 Promising SME 500 Award by the Small Medium Business Association Singapore.

In 2011, the Straits Times, Singapore’s national newspaper, ran a special report on Eddie for his inspirational rags-to-riches story on how he over- came his social plight in order to build his business to greater heights. He was credited for his perseverance in growing his company revenue seven-fold in seven years with only a small team of eighteen employees.

Being at the forefront of the Fintech scene, Eddie is often invited to speak at eminent Business Forums and Fintech events across Asia. As an entrepreneur who built his fortune from scratch, he makes time for Singapore’s top education institutes (including but not limited to the National University of Singapore, Temasek Polytechnic, Ngee Ann Polytechnic and Singapore Polytechnic) to support their educational and mentoring curriculum. Eddie also assists the University of Cambridge’s Centre for Alternative Finance with several research papers on the said topic.

In whatever spare time he can eke out of his busy schedule, he dives into his lifetime passion for Muay Thai kickboxing. He has been training in this sport for more than twenty years and was once a part of the Singapore National team for kickboxing in 1998.

Eddie Lee's Network

Agenda Sessions

  • Case Study: How Blockchain Will Transform Smart Cities

    , 2:25pm

Speakers at this event