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Optimove is the leading Customer Marketing Cloud, helping over 250 brands drive their entire CRM operation. Optimove combines the science of data and the art of marketing, empowering brands to plan and manage highly-effective personalized customer communications – both pre-scheduled and realtime campaigns– across single or multiple channels, including email, in-app, push notification, SMS, Facebook and Google Ads. Utilizing machine learning and big data processing, Optimove models customer behavior and predicts future value and tendencies, helping marketers to deliver personalized, self-optimizing CRM campaigns. Optimove’s unique suite of technologies is geared towards maximizing customer engagement, brand loyalty and lifetime value.