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Jennifer McHugh is the Director of Public Affairs & Financial Education at Royal Credit Union in Eau Claire, WI. She is responsible for promoting and enhancing Royal’s image through credit union advocacy and media relations. She also oversees the credit union’s financial education efforts, including the award-winning Royal Credit Union School $ense program which features 28 student-run branches. Jennifer serves on the Wisconsin Governor’s Council on Financial Literacy, is a certified Credit Union Development Educator (CUDE) was named a 2015 credit union Rock Star by Credit Union Magazine.