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Barbara Ferraresi Director Global Distribution Solutions at Broadridge

Profile

Barbara Ferraresi is Director of Global Distribution Solutions within Broadridge’s Mutual Fund and Retirement Solutions business, supporting Broadridge’s strategy to develop its analytics and market intelligence solutions for mutual fund manufacturers and ETF issuers globally. Broadridge’s intelligence solutions provide financial services firms with critical information to support distribution, product development and sales and marketing through the use of advanced analytics and data visualization.

Barbara has over 15 years of experience in fund intelligence, having joined Feri Fund Market Information in 2002 where she worked to create the confidential cross border benchmarking service, SalesWatch.  SalesWatch is now a pivotal and integral part of Broadridge’s Global Market Intelligence platform.  Barbara has recently relocated to Singapore where she will focus on expanding Broadridge’s Asian data and analytics, growing the SalesWatch consortium and servicing Broadridge’s Asian client base.

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