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Ned Phillips is the founder and CEO of Bambu, a B2B Robo-Advisory firm that offers financial and consumer brands the ability to integrate user-friendly investment offering into product range. He has been based in Asia for the past 25 years and his involvement in Fintech started since 1999 with E*TRADE as one of the very first online brokers; and soared to become Managing Director for Asia up until 2007. In 2008, Ned was then part of the transformation of the stock exchange where he helped build two pan Asian exchange, one of which was in conjunction with SGX and Chi-X. Ned has always been active in this recent wave of FinTech development and even experienced the first dot com boom with one of the original Fintech companies. Sharing his passion, Ned was appointed consultant to 8 Securities as they launched the first Robo advisor in Asia. After gaining an insightful exposure and development over the years, he realized that the biggest demand for robo was in B2B space, and that influenced him to start Bambu.