Gail Guerin is a marketing/fundraising and investor relations specialist with over 25 years of experience in the investment industry. Prior to founding The Guerin Group, Ms. Guerin was a Senior Partner, Marketing for Baring Private Equity Partners (London) and a Director of Marketing/Client Services for Hamilton Lane (Philadelphia). The Guerin Group works with both new and established general partners globally in the areas of fund formation and market positioning, fundraising materials, marketing strategy, and investor relations. Ms. Guerin also conducts LP Perception Surveys on behalf of GPs to assess their competitive positioning, strengths, weaknesses, critical success factors and the probability of re-ups. Past clients include GPs domiciled in the US, UK, Western Europe, Russia, Kazakhstan, India, Singapore, Africa, Brazil and the UAE.